Bundled customers tend towards independent agency coverage rather than captive carrier and direct for coverage. This presents a huge opportunity for you in business growth and stability.

And bundling a customer’s “toys” can have can have a substantial impact on your lifetime commission with that customer, so it’s a good idea to always try bundling a specialty product into a policy.

Chuck Mozingo, Progressive’s Director of Special Lines Distribution offers a few simple tips you can follow to grow your preferred, bundled customers.